Propaganda: Make 'em move

Propaganda: Make 'em move
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Propaganda is a political tool. A means of persuasion that is meant to appeal to our biases and prejudices. Often seen in a negative light; some of the techniques are neutral. However, it should always be scrutinized when deployed.‌‌

These are a few examples of propaganda:

Authority endorsement: When a trusted figure is used to promote an idea or product. It must be true because it was written in a popular book!

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Fear-mongering: Afraid people are easy to move into your preferred action. Also fear, uncertainty, and doubt (FUD) is a technique used to impede action. It is done by undermining an idea with untrue information. Just listen to your politicians proposing a bill.

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Plain folks: Using the image of average people to push an idea or product. It's all those  adverts selling cereals, cleaning products and so on that, you see on TV

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Name-calling: Denigrating another party to lower their perception in other people's eyes. Everyone who is driving slower than me on the N1 is a moron and everyone faster than me is a maniac.

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Card stacking: Suppressing information and showing a distorted line of facts. I let you read all the good American media, then all the African media is a mere footnote on lesson plans.

Playing cards bicycle
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Band wagoning: Inducing a feeling of FOMO to get you on board their train. Your peers can be real jerks or angels depending on the lens you are viewing them through.

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Slogan campaigning: Repeating the same thing until it sticks. Incessant cheerleading of an idea. Common in religious settings; secular or non-secular.

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Divide and conquer: Break up larger strongholds into smaller groups. Deal with the smaller group. A military tactic that also works in deepening the class divide.

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Stereotyping: Going off on common stereotypes to either reinforce them or shatter them completely. It's like selling beer with sports to men or associating wearing suits with success.

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The list isn't exhaustive. Most of these techniques are simply fallacious reasoning. You will find a lot of these on TV, social media, radio, books, images, newspapers, and more.‌‌‌‌